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This clear, straightforward textbook embraces the practical reality of actually doing fieldwork. It tackles the common problems faced by new researchers head on, offering sensible advice and instructive case studies from the author's own experience. Barbara Czarniawska takes us on a master class through the research process, encouraging us to revisit the various facets of the fieldwork research and helping us to reframe our own experiences. Combining a conversational style of writing with an impressive range of empirical examples she takes the reader from planning and designing research to collecting and analyzing data all the way to writing up and disseminating findings. This is a sophisticated introduction to a broad range of research methods and methodologies; it will be of great interest to anyone keen to revisit social research in the company of an expert guide.

Social sciences --- Fieldwork.

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The papers in this ebook provide cutting-edge empirical studies in the domain of qualitative market research, applied to branding research. One aspect of the potential richness of qualitative research is the diversity of approaches to it. These articles present four diverse ways to conduct qualitative research in branding. The different research methodologies are themselves instructive for future branding research and also also reflect the benefit of using qualitative research to investigate difficult and complex aspects of branding research, which increasingly is inherent in the nature of bra

Qualitative research --- Social sciences --- Research.

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Will a one-child policy increase economic growth? Does globalization contribute to global warming? Are unequal societies less healthy than more egalitarian societies? It is questions like these that social scientists turn to quantitative macro-comparative research (QMCR) to answer.

Social sciences --- Social sciences --- Social sciences --- Econometrics. --- Statistical methods. --- Methodology. --- Research --- Mathematical models.

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Experience Explorer helps managers explore their most memorable workplace experiences and what they learned about leadership from those experiences. The tool is based on proven research that has examined leader's experiences in several different countries and over many years. Experience Explorer accelerates leadership development-enhancing leaders' ability to learn from experience with a simple, energizing process brought to life in a variety of settings and with leaders at all levels.

Group decision making. --- Consensus (Social sciences)

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Providing students and researchers with a guide to systematic analysis, with an emphasis on using software, this is a hands-on introduction to the central steps involved with qualitative analysis.

Qualitative research --- Social sciences --- Data processing. --- Research